Creative Director
I design, direct, and manage projects, businesses, brands, packaging, and more.
15+ years building award-winning, revenue-driving brands across CPG and cannabis.
By the Numbers
15+
Years in Creative Leadership
+1 MIL
Over-Profit Sales
5 STATES
Products in Market
FEATURED IN
Forbes, High Times, The Dieline
200 SKUs
SKUs Designed & Launched
3
In-House Teams built
Career Highlights
I’ve had the privilege of leading creative that built some really great brands.
Client
Good Day Farm
Year
2021-2025
Scaled brand to become the largest brand and dispensary in the South. Oversaw and scaled creative operations, direction and marketing across packaging, retail, and digital departments.
Client
CODES
Year
2022-2025
Built a retail brand that exceeded profit expectations by $1M in its first months.
Client
Cresco
Year
2019-2020
Launched mass-scale packaging for House of Brands across 5 states.
Client
Nola Cannabis Co.
Year
2024-2025
Directed and strategized with our creative in-house team to launch New Orleans’ most stylish new dispensary brand.
Client
Celebrity & CPG Work
Year
2010-2020
Packaging for Maria Sharapova, Target, Walmart, Best Buy, and Costco.
Specialties
Everything Creative
Everything Brand
Everything Retail
Everything Marketing
In other words: Strategic Creative Direction, Creative Packaging Design, Brand Development & Strategy, Print Production & Sourcing, In-House Design Team Build-outs, Multi-State Compliance Management.
Brands Featured In
Let’s Connect
Contact me to learn more about my experience or just to chat.
Email: ashleywjoyce@gmail.com
LinkedIn: linkedin.com/in/ashleyjoycechicago